Work Experience
April 2025 - Present
Product Marketing Partner
Citizens Bank
As a product marketing partner, I serve as a project manager within Citizens Bank’s marketing team, leading strategic campaigns across key lines of business, including checking, HELOC, and student loans. I manage high-impact projects ranging from Tier 2 moderate to Tier 3 complex, with some initiatives spanning 2–3 months and involving 50–100+ creative deliverables. Beyond execution, my role includes optimizing internal workflows — I actively lead process innovation within the PM team, leveraging AI to streamline task coordination, improve cost efficiency, and drive smarter, faster marketing operations.
Sep 2024- Present
Paid Media Specialist
Collette
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As a Paid Media Specialist at Collette, I manage multi-channel advertising campaigns across TV, radio, print, email, and digital platforms, ensuring high-quality content reaches the right audiences. I work closely with the creative team to develop and distribute engaging ad materials while optimizing paid media strategies for high-profile clients like Hallmark, Google, and Sirius XM. By tracking performance metrics and refining strategies, I drive visibility, engagement, and measurable results across all media channels.
May 2024- Present
Advertising Specialist
Zea Biosciences
As an Ad Specialist at Zea Biosciences, I lead the creation and execution of LinkedIn organic advertising campaigns to drive brand awareness and engagement in the biotech and healthcare sectors. Collaborating with the marketing team, I develop strategic content that highlights key topics such as osteoporosis, astronaut health, and colorectal cancer, effectively communicating Zea’s innovative research. By crafting compelling ad copy and visuals, I have helped increase website engagement by 30%, attracting high-quality leads. My role also involves working with cross-functional teams to ensure our advertising aligns with Zea’s mission and groundbreaking developments in the industry.
Dec 2023- January 2024
Marketing Specialist
Amped-Up Enterprise
As a dynamic professional in direct sales and marketing, I played a pivotal role in the Affordable Connectivity Program. Leveraging innovative handheld tablet technology, I successfully promoted and sold discounted cable and phone services to individuals in need. Adept at navigating the nuances of direct sales, I consistently surpassed targets through strategic marketing initiatives. My commitment to fostering genuine connections with customers, combined with a results-driven approach, allowed me to make a significant impact within the telecommunications industry.
Education
2020-2024
Bryant Universtiy
Graduated with a major in Digital Marketing and a double minor in Communication and Entrepreneurship. My studies focused on the intersection of strategic branding, consumer behavior, and emerging digital channels — with hands-on experience in campaign planning, analytics, and content development. Through a mix of business fundamentals and startup-oriented thinking, I developed a foundation not just in marketing execution, but in how to grow ideas from zero to scale.
2016-2020
Westwood Highschool
I am a graduate of Westwood High School. Throughout high school, I participated in soccer and track. I achieved varsity status in track during my freshman and sophomore years, and I later progressed to varsity soccer in my junior and senior years. Additionally, I was consistently recognized as a high honor student, maintaining a 3.7 GPA over four years.