Over a 28-day period, I identified key growth insights by tracking performance across timing, traffic sources, and engagement metrics. Most followers were active around 3PM, which helped inform optimal posting windows. The majority of traffic came from the For You page (64.6%), confirming strong hook and algorithm alignment. Despite a dip in net followers, content performance improved significantly—post views reached over 24,000, likes increased by 37%, comments by 142%, and shares by 45%. These results showed that deeper engagement and content relevance were driving quality audience retention. I used this data to refine timing, hook strength, and format structure to increase consistency, visibility, and audience trust.