Welcome to Monk XP
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Where brands grow through strategy, storytelling, and speed.
We’re not just another digital shop—we’re a social growth partner. At Monk XP, we design strategies that cut through the noise and create genuine connections. From building content calendars rooted in audience psychology to launching social-first campaigns that spark engagement and sales—we don’t just post. We position.
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Forget vanity metrics. We focus on community, culture, and conversions—turning followers into loyal fans and momentum into measurable growth.
You don’t need more noise. You need social strategy that scales.
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Ready to make your brand impossible to ignore?
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The Team
Joseph Goff – Founder & Lead Strategist
I’m a digital marketing strategist with a focus on growth, brand development, and creative execution. From managing multi-tier marketing projects at Citizens Bank to driving paid media performance at Collette, I’ve developed expertise in social strategy, campaign design, and scaling brands in competitive markets. With over 100 pieces of high-performing content created and a track record of consulting startups, I lead Monk XP with a mindset of creativity, data-driven results, and relentless growth.
Jason Carrasco – Senior Strategist & Advisor
Jason brings over two decades of industry leadership in digital marketing and media strategy. As EVP of Business Development at Soundwave Digital and a Corporate Advisory Board member for Zea Biosciences, he has worked with global brands including Amazon, Disney, Sony, and the NFL. Jason pioneered early digital campaigns in the music industry, launching artists like Adele and Lady Gaga, beta testing Spotify’s Ad Studio, and supporting Amazon Music Unlimited. At Monk XP, Jason provides high-level strategic guidance and helps us leverage his reputation and network to deliver proven, scalable media solutions for our clients.
Produley – Content Creator
Produley is a rising digital marketer passionate about social media, storytelling, and brand growth. With hands-on experience managing content for brands like the Marriott Hotel in Framingham and supporting organizations in the mental health space, Produley specializes in creating content that resonates with diverse audiences. At Monk XP, he drives content production—designing calendars, building campaigns, and balancing creativity with strategy to deliver meaningful results.
